Over the course of 15 years, and in more than 20 countries, Fran has supported leading multinationals such as Procter & Gamble, Microsoft, Facebook, Yellow Pages, and AXA, through workshops, conferences, one-to-one executive consulting, and facilitating high-performing teams.

Fran is passionate about training and developing teams. He has led the recruitment and training of more than 100 consultants throughout his career, and has inspired many others through his talks. He attributes this passion to his experience in the world of pre-professional football, where he learned at a young age the value of personal talent and collective commitment in enhancing overall competitive performance.

Prior to his current role as Culture & Executive Development Lead at Booking, he worked for years at Axialent, a pioneering international consultancy in promoting conscious change in organizations, where he performed, among other functions, that of: CEO, responsible for the opening of the European market, and also led global expansion efforts for the company, developing new markets in Asia, Europe, the United States and Latin America.

Before joining Axialent, Fran worked as an independent consultant in Institutional Relations. During a period working as a consultant for Shell, he developed a reference guide for evaluating and implementing projects that became a reference point for the Corporate Social Responsibility community.

At just 21 years of age, Fran became the Director of Fundación Iniciativa, a non-profit organization that pioneered the development of social leadership among young people. In this role he was recognized as a “Model for Society” by the Argentinean publication Veintitrés.